After years of navigating chronic health conditions in the health care system, a local psychotherapist sought to create an online community where people facing similar challenges could connect with alternative, culturally-rooted, holistic health care practitioners.
Worked with the founder to refine her brand promise (Learn. Grow. Heal) and then to bring her vision for her logo to fruition. Using a combination of WordPress themes and plug-ins, designed her website and developed the framework for the online directory—including a wide range of provider categories—from angel healers to mindfulness specialists to yoga instruction, as well as three different levels of membership.
Set up mailing list and newsletter templates, as well as branding for social media platforms (Facebook, Instagram, and Twitter).
The website was completed in January 2018, with plans to go live shortly thereafter; however, the project was never launched. It has since been taken over by another administrator.